At Redhead Clothing®, we respect the privacy of our customers and website visitors. This policy outlines how we collect, use, share, and protect personal information. Please read on to understand our practices.
Collection of Personal Information
We collect data to improve your shopping experience and enable us to effectively operate our business. Personal information is only gathered with your consent. The types of data we may collect include:
- Contact details – We collect names, addresses, phone numbers, and email addresses used to manage your account, process orders, and communicate regarding the products and services you have purchased from us.
- Payment information – Credit card numbers, expiration dates, CVV codes, and billing addresses are collected via secure checkout to process payments for orders. This data is stored and tokenized by certified third-party payment processors, and is not accessible to or stored on Redhead Clothing® systems.
- Account credentials – The username, password, and secret question/answer you create for your RedheadClothing.com online account are encrypted and stored solely for account access and authentication purposes.
- Shopping activity – We collect information about your browsing activity on our sites such as products viewed and items added to your cart. This helps us provide more relevant content and recommendations tailored to your interests.
- Correspondence – When you contact us via email, online chat, social media, phone, or otherwise, we collect information like your name, contact details, and the contents of the messages exchanged. This allows us to improve our customer service.
- Survey data – Feedback surveys we send may collect personal information you choose to provide along with your answers. Participation is voluntary.
- Sweepstakes entries – If you choose to enter a sweepstakes or contest, the information requested during entry like name, birthdate, and contact information is collected to manage the promotion, notify winners, and fulfill prizes or rewards.
We do not intentionally gather sensitive information like racial or ethnic origins, political or philosophical beliefs, sex life or sexual orientation, trade union membership, criminal background, or genetic/biometric data.
Use of Personal Information
The personal information we collect is used to:
- Create and manage your online customer account
- Process and fulfill your purchases and returns
- Notify you about changes to products, services, or policies
- Enable you to participate in promotions like sweepstakes or contests
- Send informational messages like order confirmations
- Respond to inquiries, comments, or requests you submit
- Send periodic customer satisfaction, market research or quality assurance surveys
- Personalize your experience by recommending products and offers tailored to your interests
- Improve our websites, products, pricing, and services
- Conduct aggregate data analysis and market research to better understand customer needs
- Protect against and prevent fraud, unauthorized activity, claims and other liabilities
- Comply with legal reporting and obligations
Sharing of Personal Information
We do not sell personal information to third parties. Data collected by Redhead Clothing® may be shared only with:
- Service providers – Companies that perform services on our behalf like payment processing, order fulfillment, website hosting, email distribution, auditing, marketing, fraud monitoring, surveys and data analytics may have access to collected data in order to provide their service. They are bound by strict confidentiality agreements and may not use the data for any other purpose.
- Business transfers – If Redhead Clothing® undergoes a merger, acquisition, bankruptcy, dissolution, reorganization, or similar transaction or proceeding, customer information may be transferred to the relevant third party involved.
- Law enforcement/regulators – We may disclose personal information to law enforcement, government officials, or third parties when compelled by subpoena, court order, or other legal procedure, or when necessary to comply with applicable laws or regulations.
- Anonymous aggregated data – We may share aggregated statistics and demographics like sales volumes, traffic sources, purchases by region, etc. with partners and third parties. This data is anonymized so that no personal information is revealed.
Except as described here, Redhead Clothing® will not share your personal information with any other third parties without your consent.
Protection of Personal Information
We utilize a range of physical and technological security measures to protect the confidentiality and security of personal information. Controls include:
- Encryption of sensitive personal and payment data both in transit and at rest
- Multi-factor authentication for access to customer accounts and internal systems
- Access controls and policies restricting data access to authorized personnel only
- Deployment of cybersecurity solutions like firewalls, intrusion detection/prevention systems, and endpoint threat detection
- Ongoing internal training on data privacy and security protocols for staff
- Regular third-party auditing and penetration testing to identify and resolve vulnerabilities
Despite best efforts, no data security measures can guarantee 100% protection from all potential threats.
Your Rights over Personal Data
You retain certain rights regarding the personal information we collect and use:
- Access – You may request a report detailing the categories of personal data we have associated with your customer profile and account.
- Rectification – You have the right to correct or update any inaccurate or incomplete personal data.
- Erasure – You may request deletion of your personal data from our systems and records.
- Restriction of processing – You can ask us to restrict the processing of your personal data, such as when disputing accuracy.
- Objection – You may object to the processing of your personal data for marketing, profiling, or other specific purposes.
- Data portability – Upon request, we will provide your personal data to you in a commonly used, machine readable format so you can transfer it to another party.
To exercise any of these rights, please submit a request via our Privacy Policy Inquiry Form, available here: Privacy Policy Inquiry Form. You may also contact our Data Protection Officer directly at [email protected].
We will promptly review all requests and provide our response within 30 days. Please note that certain personal information may be exempt from such requests under applicable laws or retention needs.
Cookies and Tracking Technologies
The RedheadClothing.com website, online customer portal, and mobile applications use cookies, web beacons, and similar technologies to collect usage data and optimize your user experience. A cookie is a small text file that is placed onto your device by a website to collect anonymized data about your browsing behaviors, such as pages visited and items viewed.
We utilize first-party cookies placed directly by Redhead Clothing® as well as third-party cookies from service partners. These cookies may collect your IP address, browser details, device information, and data on pages or items you have viewed while browsing our sites. This information helps provide you with a more consistent experience across our platforms. Key uses of cookies include:
- Recognizing you as logged in when accessing the customer portal
- Keeping your shopping cart contents saved as you browse
- Identifying the browser to properly display the site
- Understanding usage patterns and visitor data to improve the website
- Tracking browsing behavior for marketing and ad targeting
- Enabling social media sharing functionalities
You have control over cookies through your browser settings. Most browsers allow you to block or restrict cookies, though this may negatively impact your user experience. Instructions for managing cookies are available on the support pages for most common browsers.
When accessing our sites on a mobile device, you can also disable tracking technologies through your device settings. For example:
- iOS Settings > Privacy > Advertising > enable Limit Ad Tracking
- Android Settings > Google settings > Ads > enable Opt-out of ADS Personalization
Children’s Privacy
Redhead Clothing® does not knowingly collect or store any personal data from children under the age of 13. Our products and websites are marketed towards adults. If you have reason to believe a child’s data has been collected inappropriately, please contact us immediately so that reasonable steps may be taken to locate and promptly delete that information.
Changes to this Privacy Policy
We reserve the right to change this Privacy Policy from time to time. The currently applicable version will be posted on RedheadClothing.com with the effective date. For material changes impacting personal data use, we may also choose to notify users directly through email or in-site notices. You acknowledge these potential changes by continuing to use our website after revisions are in effect.
This privacy policy was last updated on January 1, 2023.
